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Marketing / Charles W. Lamb, Joseph F. Hair, Carl McDaniel ; traducción de Guadalupe Meza Staines y Martha Elsa Mauri Hernández . by Lamb, Charles W | Hair, Joseph F [coautor] | McDaniel, Carl [coautor] | Meza Staines, Guadalupe [traductora] | Mauri Hernández, Martha Elsa [traductora]. Edition: 11a. ed.Publication details: México : Cengage Learning, 2011Availability: Items available for loan: Biblioteca Central Rogelio Sinan (3) Call number: 658.8 / L165 / 2011, .., Biblioteca-Penonomé (1) Call number: 658.8 / 165 / 2011.
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Investigación de mercados / Carl McDaniel, Roger Gates ; traducción de Guadalupe Meza Staines, Martha Elsa Mauri Hernández. by McDaniel, Carl | Gates, Roger [coautor] | Meza Staines, Guadalupe [traductora] | Mauri Hernández, Martha Elsa [traductora]. Edition: 8a. ed.Publication details: México : Cengage Learning, 2011Availability: Items available for loan: Biblioteca Central Rogelio Sinan (3) Call number: 658.83 / M459 / 2011, .., Biblioteca Dimas Lidio Pitty (1) Call number: 658.83 / M141 / 2011, Biblioteca-Penonomé (1) Call number: 658.83 / M459 / 2011.
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